Building brands
you feel in
your bones

You’ve got lofty business ambitions.
You want a brand to help you reach them.

I help business owners and marketers build distinctive brands people get, remember and love. Distilling your big ideas into a clear strategy that takes you where you want to go now, and sets you up for the future. Building brands that resonate in the bones. And feel just right for your team.

Stick in
the mind

Make people remember you
for all the right reasons.

The crowd is loud out there. Stand out to the right people, for the right reasons, by building strong strategic foundations for your brand.

Brand positioning

Defining who you’re for, what you stand for, and how you’re different, shaping a competitive market position to help your business grow.

Product positioning

Defining what your product does, who it’s for and how it’s different, using customer-centric thinking to carve out a compelling, ownable niche in the market.


Creating a name that rings true to you, opens the right doors, and makes the right people remember you.

Verbal Identity

Crafting narrative, messaging and tone to give your brand clarity, character and cut through.

Cut to
the heart

People want you.
They just don’t know it yet.

To win their hearts, we need to get to the heart of your business.


I dive into your world, exploring your commercial goals, idle day dreams and the nitty gritty of your business to help us make meaningful decisions about what brand can do for you.


I sharpen those findings to a competitive edge, shaping a compelling and practical strategic position to guide your business’s next steps.


I leap from strategic direction into narrative and messaging that’s characterful and ownable, weaving a distinctive world for your business to work and play in.

Stand out from
the crowd

Unearthing your difference.
Making it compelling.

There’s something different about you. It’s probably not what you think. I go deep to figure out what it is. Then I figure out how to use it to your advantage, weaving compelling narratives that capture imaginations. I do this through a simple, principle-based approach that flexes around every client in a new way.

Working with Becca was a pleasure, seamless, easy and really interesting for our team to get a fresh take on branding. Her brand strategy has been instrumental in positioning our client within the market. It has brought the client from scattergun to bullseye and set them up for success. Becca truly went above and beyond to understand the consumer, and it really shows in her work. Overall, a really positive experience and the outputs were superb. Win-win!
Claire Dolan, Consultant at The Food Marketers

A few of my clients

  • NHS
  • fed by Able & Cole
  • Twinings
  • TOAST here's to change
  • Pip & Nut
  • Microsoft
  • Imperial War Museum
  • Bloomsbury Festival
  • Vitality
  • Br Will's
  • The Balvenie
  • Nestle
  • Crosta & Mollica
  • Ministry of Stories
  • BookTrust
  • Sage

Weaving new
worlds together

Consider this your call to adventure.

Step towards the unknown. Embrace the process. Together, we’ll build a brand that sticks in the mind, cuts to the heart and the right people feel in their bones.